Yala is African jewellery for the modern woman - ethically and sustainably made in Kenya by artisans working in the informal sector. The company's purpose is to provide opportunities for financial empowerment to these artisans, especially women. Yala works with women and differently-abled artisans operating within the informal sector and pays them upfront with no middlemen for the products they make. The average percentage of RRP that artisans in the jewellery sector typically make is 2% to 3%, while we have a 10% minimum threshold of the sale price that artisans get. We work with a group of over 150 Maasai (an indigenous tribe in Kenya) women who work within a Fairtrade certified workshop. These women have been able to vastly improve the standards of living for themselves and their children. Due to family dependencies, the income earned by these women has a positive impact on an additional 300 households within the area. Yala is female founded and 100% black owned which is not common in the ethical jewellery sector. They would like to encourage others like them to start companies too!
Yala products are made from reused, reclaimed and recycled materials and can themselves be recycled. The packaging is recycled and recyclable as well as the soy based inks that are certified by the Forest Stewardship Council. The packaging is also plastic free with the exception of the foam inserts in the jewellery boxes that are not recyclable (they are working on that!)